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Imagine what a graphic and web designer with an art and marketing background can do to make your business grow? Call me today for a free 1/2 hr phone consultation.
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Author Archives: Sara
Illustrations and Design for Interpretive Sign
I recently completed a super fun project where I was able to integrate my science illustration background with marketing and design in an interpretive sign. I was approached by the Truckee River Watershed Council to create an interpretive sign for their restoration project at Perazzo Meadows in the California Sierras. They provided some aerial photos, [...]
Marketing Workshop Canceled
Sorry folks: Laura Guntren and I have decided to postpone our upcoming marketing workshop until a later date. If you are still interested in upcoming marketing workshops or ideas, please sign up for my newsletter and to receive blog feeds through my sidebar.
Posted in marketing Tagged marketing, small business, Truckee small business owners, workshops Leave a comment
New website: Eve’s Garden Design
Landscape architect, Eve Werner, recently had me create a content management website for her new venture: Eve’s Garden Design. Eve and I are long time art buddies, but she also has an amazing knack for landscape design. It was fun to help her create a new face for her new endeavor.
Along with creating the basic [...]
Why consistent branding is necessary
Your brand, (i.e. logo, colors, shapes, “look and feel,” and messaging), is crucial for business. Period. Your brand is how people get to know you, recognize you, and easily tell others about you. According to David Yunghans, Regional Developmenet Director from Constant Contact (an email newsletter), keeping your branding consistent is essential in your business’ [...]
Posted in graphic design, marketing, tips, web design Tagged branding, consistent branding, graphic design, logo, social networks Leave a comment
Attracting New Customers Workshop Series
Attracting New Customers:
A Workshop Series on How to Successfully Market Your Business
Dates: 3 Thursdays: September 30, October 7 and 14th
Time: 6:30-8:30 PM
Location: Tentatively the TDPRD Community Building, TBD
Myself and Laura Guntren (Business Development and Marketing Coach) are offering a 3-part workshop series for entrepreneurs. This series is designed to give small business owners/entrepreneurs the [...]
Sara’s newest design portfolio images
I recently updated my graphic and web design portfolio to include some of my most recently completed projects from the Spring. Among them are logos, business cards, postcards, rack cards, icons, ads, hang tags, and numerous websites. Take a peek.
Posted in graphic design, marketing, web design Tagged CMS, content management site, design, eCommerce, graphic design, lake tahoe, marketing, Sara Zimmerman, Truckee, web design, web designer, web development Leave a comment
Humane Society shirt design and testimonial
I adopted my late malamute, Dakota, from the Humane Society of Truckee Tahoe (HSTT). So when the HSTT asked me to help design them some newshirts, I just had to do it as a way to give back to the place that helped me find my late, furry friend. They allowed me entire artistic freedom, [...]
Posted in illustration, testimonials Tagged clothes, clothing, dog, dog lover, dog print, dog shirt, HSTT, men, Sara Zimmerman, shirts, t shirt, tee, testimonial, women Leave a comment
Facebook competition rules
Facebook is a great way to market your business. However, Facebook has cracked down on how people are using it to run competitions. Belly Beyond’s blog has a quick run down of the do’s and don’ts of running such promotions, with the main rule being: You cannot make the entry of a competition dependent [...]
Posted in marketing, tips Tagged competition, contest rules, facebook, marketing, promotions, rule, rules, tips Leave a comment
Sell your art through Facebook
As an artist with other jobs, it’s challenging for me to keep a plentiful inventory of art prints, let alone keep that stock in numerous locations. That’s when I found Fine Art America, an online retailer and printer of artist reproductions. Fine Art America has a venue for you to upload your high quality images [...]
Posted in fine art, marketing, tips Tagged art marketing, artist, cards, facebook, fine art, framed, giclee, greeting cards, marketing, print, reproductions, Sara Zimmerman, selling art, shopping cart, tips Leave a comment

Out of the Office 9/12-18