Trademark attorney, Lara Pearson, contacted me for some web assistance and some marketing help for her WordPress website. After talking with her about her marketing goals and business vision, I created a marketing plan on a page. Following that, I provided her a blog checklist and a way to monitor her marketing return on investment per tactic.
Once the marketing component was done, I examined her existing site and web host, but after seeing problems with speed and abilities for upgrades, I recommended moving hosts and moving into a better maintained wordpress theme. I brought through her branding and elements of the site, plus made fun graphic upgrades. Additionally, I did some keyword research to help her improve her search engine rankings. The result is a fun site that visually and professionally represents Lara and her business. BrandGEEK.net