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Imagine what a graphic and web designer with an art and marketing background can do to make your business grow? Call me today for a free 1/2 hr phone consultation.
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Tag Archives: web design
Improve your site’s visibility with quality links
I came across two great articles from Google on how to build to quality links to help get your website seen from organic searches (i.e. search engine optimization for your website). This first article links to the another that further reviews the best practices for optimizing your website through organic searches, creating organic link building, [...]
Posted in marketing, web design Also tagged get seen, marketing, organic searches, search engine optimization, SEO, web, web designer, website Leave a comment
Recap from my marketing workshop
Thank you to everyone who attended last night’s marketing meeting. I was so stoked to see so many people interested in growing their business as well as loved the great feedback and comments. Some of the additional things we discussed that are not on the worksheets include:
Blogs to Follow:
- Sara’s blog: scroll down to the [...]
New Marketing and Design Testimonial
I love working with acupuncturist and healer, Michelle Turley. Michelle came to me, wanting to stand out and get a new look for her business that embodied all the things she is trying to do. Based on her likes and dislikes, we brainstormed about symbols and ideas. From there, I hand-painted her a logo and [...]
Posted in graphic design, illustration, marketing, testimonials, web design Also tagged business cards, email marketing, flier, flyers, graphic design, graphic designer, logo, marketing, Sara Zimmerman, Tahoe, testimonials, Truckee, web designer 1 Comment
What’s your business vision?
One of the first things I ask my new design clients is what is their vision for their business? This often stifles folks. Most people think that getting a logo and some marketing materials is the first and main thing needed to promote a successful small business. But how do you know who to appeal [...]
Posted in graphic design, illustration, marketing, tips, web design Also tagged branding, business conseling, business direction, graphic design, graphic designer, identity, logo, marketing, small business, small business help, Tahoe, target market, Truckee, web designer 1 Comment
Illustrations make you get noticed
Ever go to a job fair, chamber of commerce, bulletin board, or coffee shop flier stand? What do you see there? I typically see is an ocean of cookie-cutter marketing materials strewn about, hoping to catch the attention of a potential client. Unfortunately many of these businesses, events, or people hoping to catch a break [...]
Posted in graphic design, illustration, marketing, tips, web design Also tagged alternative, artist, design, doodle, fine art, graphic, graphic design, graphic designer, hand-drawn, illustration, illustrative design, illustrator, marketing, poster design, Reno, Sara Zimmerman, stand out from the crowd, t-shirt design, Tahoe, Truckee Leave a comment
Inspired by the lichen of Joshua Tree boulders
I recently returned from a climbing vacation in Joshua Tree National Park. If you haven’t been there, it’s a definite must. The Joshua Trees themselves have so much personality as they lean and twist in the desert sky. I’m personally attracted to the rock formations for more reasons than just that they provide 5 star [...]
Posted in fine art, graphic design, illustration, web design Also tagged climb, color combinations, color palette, graphic design, graphic designer, inspiration, joshua tree, joshua tree national park, nature, web designer Leave a comment
Client testimonial from Summer Wood Skin Care
Summer Wood of Summer Wood Skin Care recently hired me for a full logo, identity and website package. Summer is an ideal client who clearly explains her expectations, finds examples of work she admires, and trusts me to add design flair when necessary. Summer recently gave me a wonderful testimonial:
“Sara recently completed a logo, website [...]
Posted in graphic design, illustration, web design Also tagged graphic design, graphic designer, identity, illustration, logo Leave a comment
Design and marketing for the budget-minded
A lot of small businesses and non-profit organizations approach me for graphic design and illustration work. Many of them have seen better days in terms of business, and therefore are very budget minded. However, being aware of your budget and having tight purse strings doesn’t mean you have to fore go having a clean business [...]
Posted in Uncategorized, graphic design, illustration, marketing, web design Also tagged apparel, branding, budget, design, design elements, event, flyer, graphic design, identity, illustration, inexpensive, logo, market, marketing, merchandise, organization, t shirt, tee, tips Leave a comment
Sweet color designer
I love color and experimenting with it. There are so many variations and combinations that the possibilities are endless. However, sometimes finding the right color combinations can stifle a creative, especially when under a tight deadline or budget. That’s where something like Color Scheme Designer comes in handy. This free site offers visitors a way [...]
Posted in fine art Also tagged color, color combinations, color scheme, design, design elements, fine art, graphic design, graphic design, illustration, web design Leave a comment

Sara’s newest design portfolio images